Google Ads Management Services
I take a tailored approach to Google Ads management. I’ll collaborate with you to understand your unique goals and challenges, then craft a customized strategy to deliver high-quality traffic and measurable results.
Google Ads Account Audit
Lite Audit
- 30 Min debrief call + recording
- Campaign / Ad Group / Ad structure and performance analysis
- Asset (formerly Extensions) performance analysis
- Keyword and Search Term performance analysis
- Summary and recommendations + supporting documents
Deep Audit
- Account / Campaign settings and recommendations
- Targeting analysis (audiences / locations / schedules)
- Comprehensive performance analysisClicks / Conversion distribution
Quality Score component analysis
Landing Page analysis
- Detailed Account roadmap and implementation plan
Ongoing Management
Effective Google Ads campaigns require constant attention and adaptation. With ongoing account management, you gain a trusted expert focused on maximizing your advertising success. This service not only saves you time but also ensures your campaigns consistently generate meaningful results, enabling you to focus on growing your business.
Here’s what you can expect:
Proactive Optimization
Your campaigns will never run on autopilot. I’ll continuously monitor performance metrics, identify trends, and make data-driven adjustments to improve ROI. Whether it’s reallocating budgets, tweaking bidding strategies, or refining targeting, every decision is made with your bottom line in mind.
Keyword Expansion and Refinement
Search trends evolve, and so should your campaigns. I’ll regularly research and integrate high-value keywords while refining or removing underperforming ones. This ensures your ads are always targeting the most relevant audience, helping you capture high-quality leads and stay ahead of competitors.
Ad Optimization and Testing
Stale ads can lead to declining engagement. I’ll keep your campaigns fresh by crafting new ad copy and creatives, testing different variations to identify what resonates most with your audience. From A/B testing headlines to experimenting with new visuals, we’ll ensure your ads remain engaging and effective.
Performance Reporting
Transparency is key. I’ll provide regular, easy-to-understand performance reports that highlight the progress of your campaigns. These reports include key insights, actionable recommendations, and a clear view of how our efforts are driving results for your business.